In the locker rooms and stadium hallways after yesterday’s Super Bowl, some stirring stories were being told. The triumphant New York Giants were exultant after another heart-stopping comeback. It was elation beyond words. In the locker room of the New England Patriots, the air was so thick with defeat that words could scarcely be pushed […]
Getting started on Twitter: Your very, very first steps.
You’ve been hearing about Twitter for a long time now, and you’re thinking it’s finally time to make the leap. Maybe someone has suggested you should be there for business. Maybe you want to become good buddies with Ashton Kutcher. Or maybe you’re just curious. But it all seems like a bit too much to […]
Top 50 Social Media Power Influencers. Who’s yours?
Forbes Magazine unveiled its list of The Top 50 Social Media Power Influencers just a few days ago. I find these lists worth reading for a few reasons. First and most obviously, it’s interesting to see how the industry changes from one year to the next. What new faces are there? Who is rising? Who […]
Should Leonard Cohen write your next blog post?
Hallelujah! Imagine if one of the most gifted poets and songwriters of our time were to drop by to help you craft a few words. Together you’d wring emotions out of a weary soul, warm up some long-forgotten heartsong, and write a post poetic and inspiring beyond anything you ever knew you had hidden inside. […]
Media training can help make your company a good news story.
When companies or organizations ask me about media training, they’ll sometimes say they need help getting the media off their backs. I can hear the frustration in their voices. “The media is twisting the facts,” they say, “And we need to know how to make things better. A lot better. Now!” Every time — yes, […]
Is creativity getting old? Or are you?
I read an interview with Steven Spielberg years ago that asked the reason for his incredible success. His reply was surprisingly simple: he had never lost his sense of childlike wonder. He could still be excited by a haunted house or thrilled by the idea of a dinosaur. If hanging on to our childhood is […]