So you’re planning on or maybe already working on your website design, and you want it to be great. Not just look great, but be great at bringing in new business, or raising awareness of your big issue, or helping you accomplish whatever your primary objective is. Ummm… you do know what your website’s primary objective […]
Marketing strategy
Who is writing your company’s story?
Ever sat entranced by someone who really knew what she was saying? Someone who didn’t stumble for the right words or sound like they weren’t sure where they were taking you? Someone who had a clear focus and knew every step between where you were and where you needed to be? Those moments are magical, […]
Twitter auto DMs: You’re doing it wrong. No seriously, you are.
Some things are toast. The Titanic. It sank. It’s not coming back. The traditional newspaper industry. The 70s. Your first kiss. They may be memories you cherish and even want to restore, but you can’t. You just can’t. And into that list you can add the Atlantic cod, and Direct Messages (DMs) on Twitter. Once, […]
First steps to your SEO strategy.
Hate strategies? Many businesspeople do, and with good reason. Money and time are always tight, so no one is ever eager to see days or weeks and a few thousand dollars being invested in the research and writing of a strategy that will, many times, just sit on a shelf. However, far from being a […]
40 questions to help optimize your Website design
You’re planning or maybe updating your Website design, and you want it to be great. Not just look great, but be great at bringing in new business, or raising awareness of your big issue, or helping you accomplish whatever your primary objective is. Ummm… you do know what your Website’s primary objective is, right? Here are […]
Does your company need social media?
A lot of people have been talking about social media for quite a while now. You keep hearing about Twitter and LinkedIn. You may have your own Facebook account, and even browsed through Pinterest. You can see how some of it would be interesting. But still, is there anything in all of that stuff for […]