There aren’t many moments in life more notable — and either more fantastically rewarding or mercilessly soul crushing — than the marriage proposal. It’s a time when you want everything to be just right, in the hope of getting the perfect answer. So the last thing anyone would ever want to do would be to […]
social media strategy
Why you haven’t gone viral. And why you won’t.
“We’ve got a viral marketing strategy. We’ll get our message out there in the marketplace and make it go viral, and then we’ll build on that.” I don’t like to shoot down client’s “strategies,” but I wouldn’t be much of a social media consultant if I let comments like those go unchallenged. For most companies, […]
In social media, we’re ALL learning.
For many people, social media is still very much a mystery; a strange new world where the talk is all about building communities and sharing, yet you can’t help but feel alone as you try to figure out what you’re supposed to do.
Five ways to not suck at social media
Social media is grabbing headlines and building businesses, but you may have been too busy running day-to-day operations to make great things happen. Here are five steps to unsuck your social media activities.